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Showing posts with label wazoo. Show all posts
Showing posts with label wazoo. Show all posts

Wednesday, February 29, 2012

Wazoo TV Commercials - Funny Japanese TV Commercials



My good friend and partner in video and cinema, Ken Nishikawa, recently finished several TV commercials for an online ticketing service in Japan called Wazoo.jp.


George Williams (top) Sheena Rogers (bottom)


I directed the commercials and camera work was by Ken Nishikawa and we both edited them together with Ken doing all the hard work and me sleeping on the sofa.


The commercials are all in Japanese (duh! This is Japan) but hopefully you can enjoy them.


The first one is a play on words and makes fun of game shows.


The main character, George Williams, says, 
"What is the best thing for your life's prosperity?"
"Cheese?"
"Kazu?" (meaning King Kazu a famous soccer player)
"Mazu?" (meaning Mazui - tastes bad)
"Wazoo!"
Starring, in order: George Williams, Wray Rogers. Michio Hashimoto, Sheena Rogers

The second in the series is a parody of a very famous 80's TV commercial. In the original TV commercial, Japanese businessmen used a stop smoking aid called "Paipo." Here is the original commercial:



The first guy holds up the Paipo and says, "With this I stopped smoking." The second guy does and says the same thing. The third guy holds up his pinky finger and says, "With this, I quit my job." In Japan, holding up a pinky finger means "having a girlfriend" or "woman." The joke is that it insinuates he is married and was having an affair at work so he was forced to quit (by his wife or boss, we don't know).


Here is our commercial parody:




We parody the same commercial, but, at the end, the third gentlemen holds up three fingers like a "W" meaning Wazoo. And he says, "With this I made an event!"  Wazoo is an D.I.Y. online social media ticketing service for events and allows regular people to sell advanced tickets for all their events, get-togethers, and seminars without having to pay outrageous sums to the standard ticket agencies. It also allows for companies to do data mining so that they can research their users. See Wazoo's site here: http://www.wazoo.jp/ (Sorry Japanese only for now). 


There's a few more commercials in the series. I hope to have some more perhaps later this year or next year. Making TV commercials is fun.


NOTE: The first TV commercial began running on the TV Tokyo network on Feb. 1, 2012. The Paipo parody was, unfortunately, banned because of political correctness as the stations said some women's group complained that the upright pinky finger is discriminatory to women.

Sunday, September 18, 2011

Betrayal and Loyalty: The Rules of Give and Take

We all have a sort of radar about people. Some of us are astute judges of character. Some not so much. Even so, those who are usually good at figuring people's motives out may get the short end. We sometimes we get burned by people we thought were on our side. We get cheated or ripped off by people who we had hoped were going to help us. Sometimes getting backstabbed by these sorts of people destroys our motivations and we veer off the course we had chosen.
DERWOOD ANDREWS - BACKSTABBERS

We get angry that these people who we trusted betrayed us. They become lowlife scum in our eyes... We obsess about them. We begin to get angry, resentful and maybe filled with hate. 


Not a healthy situation. 


Remember also, though, that it always takes two to tango so if you feel cheated or abused, part of it is your fault. People cannot take advantage of you unless you allow them to. I know I sound all high and mighty when I say this, but I speak from experience. I've felt betrayed before too and, unfortunately, done my fair share of betrayal back.


For the betrayal I committed I will always regret what I did until the day I die. In my case, it wasn't their fault. It was all my fault. I can never make the betrayal I committed "right" or fix things. Past is past. But my regret lives on forever. It's always on my mind somewhere.... 


I've had two people who recently told me about their experiences with betrayal. They both seemed a bit bitter. Both of them work in the music business. Both of them felt betrayed. The music business is famous for betrayal and broken promises. The music business and show business in general is the land of broken dreams.


But the sort of betrayal that I am talking about today is not limited to music or show business. This sort of trickery and betrayal is a part and parcel of human nature and can been witnessed anywhere and everywhere in any human endeavor. Being backstabbed and hurt by those your trusted happen in any business and in any personal relationship. We have to be careful.


A friend of mine recently quit Facebook. Her leaving Facebook is a loss for the world of music. She is instrumental in getting many rock bands the world over a chance at the big time. Of course, once these bands and artists use her to get what they want and they get their big chance (or what they perceive as their big break) they dump her and the people that helped them get to where they wanted to go. It's an old story.


It reminds me of a time long ago when my band often played at a club in Los Angeles called Club 88. The owner was a guy named Wayne (super nice man) and he gave us our first big break and let us play at his club. Wayne was married to a Japanese woman so perhaps he felt affinity for me as his kids were half-Japanese too (there weren't that many of us half-Japanese kids back in those days). Wayne was the only one who would let us play at a club in Los Angeles. We began playing at Club 88 once a month.


Club 88 poster without my band on it!


One day, after some piddling success on the FM radio in LA, my band arranged to play at another, bigger and more famous club across town. We decided that we would stop playing regularly at Club 88 (it wasn't as cool as this new club) and told Wayne that we weren't going to play at Club 88 anymore. As we loaded up our equipment into the van in the back parking lot behind his club, Wayne came out, looked me straight into the eyes and said, "Nice to know you guys are moving up in the world. Don't forget who helped you when you needed help and see you on the way down." 


His words shot through my heart like a silver bullet. I was stunned, speechless.


Later on, on the way down, I was too ashamed to go see him to ask if we could play his club again. We never played there nor met Wayne again.


I was a selfish jerk. I'm sure that when he agreed to let us play his club, we said things like, "Yeah! We'll always play your club even if we get really famous. Sure!" He'd probably heard that one a million times.


What a big lie.


It's like this in any business. When people want something from you, they will promise you the world. But they don't mean it.


The music business, like 99% of all businesses, ultimately is a business of trust. It takes a long time to build trust, but it takes just one action to destroy that trust. In the case of the music business most people come and go every 3 ~ 6 years. I think it is because the ones who can't make either just don't have "it" or, if they do, they are dishonest. I have met many talented people in the music industry who had talent but they didn't make the big time or floundered because they were untrustworthy. There are so many of those, I couldn't name them all.


There's no way you'll make it to the big time without the help of the people around you. They see what you are doing. They see how you treat people. If you think you can step on people all the way to the top, then you are dreaming. It can't be done (excepting in the movies about Hollywood!) 


In Japan, there are only a handful of people (just 5 or 6 foreigners) who have been in the music business for over 25 years and we all know each other. We may not be friends but we know each other, are respectful and can meet and have a laugh when the occasion arises.


Like I said, there have been innumerable people who came and went. I like to think most of those disappeared because they weren't honest. They were the type of people who would use you and promise you anything in order to get you to help them and, once you did help them, they'd dump you faster than a half-eaten Big Mac that's been sitting in the back of the car for the last week. 


In the case of the music business, be wary of people who talk smooth and nice and say "Yeah! Let's work together! You and me." Then when it comes to what you get paid, it is little or free because they say, "There's no money, but let's do it for the music!"


Sure. You do the music for free. They do it for the money using your music.


Now the point of this post... In my current new business, I often talk to music people and musicians, club owners and artists. I have learned my lesson, I never promise the world. I want to share with you a tidbit about how you can protect yourself in your business, any business, and get what you want whenever a "salesman" comes to you and asks for your help in his project. It's simple. Make every proposition a 50/50 proposition.


I don't mean 50/50 for money necessarily. I mean, you hear them out. Listen to what they want you to do for them (ignore the part about, "Let's work together! Let's do it for the music!") and then you make your requests about what it is that you want them to do for you. If they can't do your request or are unable to politically help you out, then there's no point in dealing with this person unless you are talking 50/50 on money. It's that simple.




Here's how I do it. I run a new company that helps artists promote their events and sell tickets. My company gets a commission for every ticket sold. The artists do not need to use our service. They can keep doing things the old way they always have: allow people to pay at the door. It's worked that way pretty well for decades.


My service allows them to sell advanced sale tickets and to promote on Social media so it is a powerful marketing and advertising tool. Some artists (and events and charities) have used our service and sold over 700 advanced sale tickets. Some events were sold out in two days! Now that is promotional power! But still, like I said, the old way has worked pretty well for a long time so many are not eager to change, don't want to think about change, and are suspicious of new things (of course).


Whenever I make a deal with someone, this is what I say,


"Here's the deal. I help you. You help me. This is what I want. Now, what do you want in return?" (I can give them airplay or promote them other ways too).  Doing this keeps everything professional and platonic. There's none of this slimy "do it for the music" or some other lofty ideal not based in the real world. 


I help you. You help me. I know where you stand. You know where I stand. None of this, "You help me out now and I help you out later" nonsense. It works out best that way. This is the professional way of handling business and the only good way to do so. If you do not handle your business this way, people will not respect you and they will think they can take advantage of you.


Remember, you have something they want. That means they must at least deal with you on equal terms.


Also remember that trust is so important so if you do promise to do something then you had better damned well do what you said you were going to do. The only excuse for not keeping a promise would be a 'death in the family' and that 'death' had better be yours. Promises are made to be kept.


There is nothing wrong with being professional and asking for remuneration (of some sort) for something that someone wants you to do for them. If, after a long time, you become friends and build trust with that person, you can begin to accept what they say at face value. Because, like I said, if they are running around doing sneaky stuff, they usually don't last more than a few years.    


Handling your business this way and knowing these things is how you can build true friendship, a true business partner or even to find your true soul mate in life.
BEATLES VS. MONKEES - PAPERBACK BELIEVER
This is a great example of a 50/50 deal!


It is give and take... If you are the one doing all the giving and the deal sounds too good to be true, it usually is. 


You are important and what you have and can do is valuable. Protect it like a professional would.


Like Shakespeare wrote: "All the world's a stage and all the men and women merely players." Exactly! So manage your stage appearance in life as any professional manager or agent would do: Professionally. Always understand the rules of give and take.




For Allison Sane and Ohga. Luv!

Sunday, May 22, 2011

Nature Hideaway Just 1.5 Hours from Tokyo! Trout Fishing!? It's True!!!

I have found heaven on earth near Tokyo! If you love the outdoors and trees, sky, nature and beautiful running streams, and fishing, you and your family will go crazy over this place.
VIDEO OF OUR WEEKEND FISHING!
I have found a place that is just an hour and a half drive, with easy access from Tokyo. It's a place that looks like deep in the mountains of Hokkaido or that of another country. It could never, in my wildest dreams, be a place so close to Tokyo, the most crowded city and expensive city in the entire world. 


CLICK ON IMAGE FOR LARGE VIEW. BREATHTAKING!
Country mountain road leading up to Ya Taro Kawa (Ya Taro River)

It is so clean and beautiful that you can go in Rainbow Trout Fishing there. And it's only 1.5 hours from Tokyo!?




Ya Taro River "Fishing Spot" Waterfalls

Yes. You read that correctly. There's a place near Atsugi called Ya Taro Kawa (Ya Taro River) and up stream there's a place that you can take the kids and family and barbecue and catch stocked trout. 

It's called Ya Taro Kawa Masu Tsuri Ba 谷太郎川ます釣り場  (Ya Taro River Trout Fishing Spot). Trout Fishing near Tokyo? In a beautiful mountain setting? No kidding! It's real! 

CLICK ON IMAGE FOR LARGER VIEW. BREATHTAKING!

Ya Taro River Trout Fishing Spot is about 30 minutes drive from Atsugi station 1.5 hours from Tokyo). The drive there that takes you up into the mountains to a place that does not look like anywhere in Japan I've ever seen in my entire life. You can find a road access map here.

There is a trout farm upstream and we could see the fish in the water. 


It's like an entirely different world! I have been here in Japan and dreaming about fishing for all this time and never thought I'd ever see anything like this so close to Tokyo. 




It reminded me of the creeks in the mountains of Southern California that we used to hike up into in the early 1970's and catch trout in.




There were very few people around there fishing so we rented a spot and set up camp and our barbecue. Between nine of us, we caught about 40 Rainbow Trout! We barbecued about 12 and took the rest home. They were incredibly delicious!




Then we set up the barbecue and barbecued fish and steaks. If you want to have a brew or two, make sure you have a designated driver as the road up into the mountain to the fishing spot is awful narrow! Like I said, it didn't seem like Japan.





So, while the hard-core fisherman might seek more rugged adventure, this place is great fun for families with small children and a wife, like mine, who would never tolerate tracking through the brush to find secret spots to fish. 

                                           


I highly recommend Ya Taro Kawa Masu Tsuri Ba 谷太郎川ます釣り場 as a place where one can go spend the day with friends or company employees and doing the friendly "bonding thing".... It's also fantastic for small companies to bring the entire families together so that people can get to know each other better and become a "family."


The prices? Incredibly cheap. Unbelievable. It costs ¥3,200 yen per day per person! Times start at 6:00 am and end at 5:00 pm. Where in the Tokyo can you go and spend an entire day enjoying nature, relaxation and fishing for only ¥3,200!!! Bring a barbecue and a tent, refreshments and a soft cushion to sleep on and you are in heaven!


遊漁料   マス・・・・・・お一人様3,200円
営業時間 AM6:00~PM5:00
その他  貸しサオ,仕掛け,餌(イクラ・ブドウ虫)(All fishing gear rental OK)
     炭,マキ,鉄板の用意あります。(Barbecue spots available)
     ルアー・フライ可能  (Lure & Fly fishing, OK)


Don't believe me? Well, if I were you, I wouldn't believe it either! But seeing is believing! Here's tons more pictures? 谷太郎川ます釣り場 (If that link doesn't work, copy and paste this one: http://bit.ly/iLOcwg. And here, once again, is Ya Taro Kawa Masu Tsuri Ba 谷太郎川ます釣り場 link. If that link doesn't work, cut & paste this one: http://homepage3.nifty.com/yatarou/index.html (Japanese only)


Google Translator here: http://translate.google.com/?hl=en&tab=wT#ja|en|